Can I integrate third party analytics services into my players and apps?

Yes, certain analytics services, such as Conviva or NPAW, do provide SDK's for integration into apps and players such as iOS and Android mobile apps, Roku, FireTV, AppleTV and other TV Apps. The Lightcast App development team will be happy to integrate SDK's of your analytics service of choice. 

Just make sure your analytics service provides SDK's for all players and apps you want to have it integrated on.