---
title: Sub-Channels
description: Sub-Channels
---

![company logo](https://help.dev.lightcast.com/hs-fs/hubfs/test-header.png?height=120&name=test-header.png) 

[Support Center](https://help.dev.lightcast.com/)

- [Open a Support Ticket](https://mediacloud.dev.lightcast.com/support-center/open-ticket)
- <https://help.dev.lightcast.com/kb-tickets/new>
- [Go to Customer Portal](https://help.dev.lightcast.com/tickets)

 Tips Of The Week

- [Getting Started](https://help.dev.lightcast.com/getting-started)
- [Video Guides](https://help.dev.lightcast.com/video-guides) 
    - [Subtitles](https://help.dev.lightcast.com/video-guides#subtitles)
    - [Audio Archive](https://help.dev.lightcast.com/video-guides#audio-archive)
    - [Sub Channels](https://help.dev.lightcast.com/video-guides#sub-channels)
    - [Watermarks](https://help.dev.lightcast.com/video-guides#watermarks)
    - [Video Minutes](https://help.dev.lightcast.com/video-guides#video-minutes)
    - [Account Settings](https://help.dev.lightcast.com/video-guides#account-settings)
    - [Workflow Presets](https://help.dev.lightcast.com/video-guides#workflow-presets)
    - [App Builder](https://help.dev.lightcast.com/video-guides#app-builder)
    - [Player Customization](https://help.dev.lightcast.com/video-guides#player-customization)
    - [Pay-Per-View](https://help.dev.lightcast.com/video-guides#pay-per-view)
    - [Media Stats Center](https://help.dev.lightcast.com/video-guides#media-stats-center)
    - [Revenue](https://help.dev.lightcast.com/video-guides#revenue)
    - [Media Groups](https://help.dev.lightcast.com/video-guides#media-groups)
    - [Video Archive](https://help.dev.lightcast.com/video-guides#video-archive)
    - [Platforms](https://help.dev.lightcast.com/video-guides#platforms)
    - [Miscellaneous](https://help.dev.lightcast.com/video-guides#miscellaneous)
    - [24/7 Cloud Scheduler](https://help.dev.lightcast.com/video-guides#24-7-cloud-scheduler)
    - [Live Channels](https://help.dev.lightcast.com/video-guides#live-channels)
    - [VOD Channels](https://help.dev.lightcast.com/video-guides#vod-channels)
- [Video on Demand](https://help.dev.lightcast.com/video-on-demand) 
    - [Miscellaneous](https://help.dev.lightcast.com/video-on-demand#miscellaneous)
    - [Sub Channels](https://help.dev.lightcast.com/video-on-demand#sub-channels)
    - [Facebook Video Publishing](https://help.dev.lightcast.com/video-on-demand#facebook-video-publishing)
    - [Trailers](https://help.dev.lightcast.com/video-on-demand#trailers)
    - [YouTube Video Publishing](https://help.dev.lightcast.com/video-on-demand#youtube-video-publishing)
    - [Video Upload](https://help.dev.lightcast.com/video-on-demand#video-upload)
    - [Media Groups](https://help.dev.lightcast.com/video-on-demand#media-groups)
    - [Closed Captions - Subtitles](https://help.dev.lightcast.com/video-on-demand#closed-captions-subtitles)
    - [Video Export](https://help.dev.lightcast.com/video-on-demand#video-export)
    - [Scheduled Publishing](https://help.dev.lightcast.com/video-on-demand#scheduled-publishing)
    - [Troubleshooting](https://help.dev.lightcast.com/video-on-demand#troubleshooting)
    - [Watermarks Feature](https://help.dev.lightcast.com/video-on-demand#watermarks-feature)
    - [Geo Blocking](https://help.dev.lightcast.com/video-on-demand#geo-blocking)
- [Miscellaneous](https://help.dev.lightcast.com/miscellaneous)
- [Bandwidth Usage (Video Minutes)](https://help.dev.lightcast.com/bandwidth-usage-video-minutes)
- [Lightcast API](https://help.dev.lightcast.com/lightcast-api)
- [Tips Of The Week](https://help.dev.lightcast.com/tips-of-the-week)
- [Audio on Demand](https://help.dev.lightcast.com/audio-on-demand)
- [Release Notes](https://help.dev.lightcast.com/release-notes)
- [Storage & Transcoding](https://help.dev.lightcast.com/storage-transcoding) 
    - [Storage](https://help.dev.lightcast.com/storage-transcoding#storage)
    - [Transcoding](https://help.dev.lightcast.com/storage-transcoding#transcoding)
- [Analytics](https://help.dev.lightcast.com/analytics)
- [Platforms & App Stores](https://help.dev.lightcast.com/platforms-app-stores) 
    - [Chromecast/Google Cast & Apple AirPlay Publishing](https://help.dev.lightcast.com/platforms-app-stores#chromecast-google-cast-apple-airplay-publishing)
    - [AndroidTV](https://help.dev.lightcast.com/platforms-app-stores#androidtv)
    - [Amazon FireTV](https://help.dev.lightcast.com/platforms-app-stores#amazon-firetv)
    - [Mobile Devices/Mobile Apps](https://help.dev.lightcast.com/platforms-app-stores#mobile-devices-mobile-apps)
    - [Podcast Channels](https://help.dev.lightcast.com/platforms-app-stores#podcast-channels)
    - [AppleTV](https://help.dev.lightcast.com/platforms-app-stores#appletv)
    - [WebApp](https://help.dev.lightcast.com/platforms-app-stores#webapp)
    - [General](https://help.dev.lightcast.com/platforms-app-stores#general)
    - [Roku](https://help.dev.lightcast.com/platforms-app-stores#roku)
    - [App Ownership](https://help.dev.lightcast.com/platforms-app-stores#app-ownership)
- [Live Streaming](https://help.dev.lightcast.com/live-streaming) 
    - [LIVE-to-VOD](https://help.dev.lightcast.com/live-streaming#live-to-vod)
    - [Simulated Live](https://help.dev.lightcast.com/live-streaming#simulated-live)
    - [Miscellaneous](https://help.dev.lightcast.com/live-streaming#miscellaneous)
    - [Toubleshooting](https://help.dev.lightcast.com/live-streaming#toubleshooting)
    - [VOD-to-LIVE](https://help.dev.lightcast.com/live-streaming#vod-to-live)
    - [Facebook Live Streaming](https://help.dev.lightcast.com/live-streaming#facebook-live-streaming)
    - [YouTube Live Streaming](https://help.dev.lightcast.com/live-streaming#youtube-live-streaming)
    - [Live Encoder / Encoder Settings](https://help.dev.lightcast.com/live-streaming#live-encoder-encoder-settings)
    - [Multi-Bitrate Streaming](https://help.dev.lightcast.com/live-streaming#multi-bitrate-streaming)
    - [Pay-per-View (PPV) for Live Events](https://help.dev.lightcast.com/live-streaming#pay-per-view-ppv-for-live-events)
    - [Livestream DVR](https://help.dev.lightcast.com/live-streaming#livestream-dvr)
- [24/7 Streaming](https://help.dev.lightcast.com/24-7-streaming) 
    - [24/7 Cloud Scheduler](https://help.dev.lightcast.com/24-7-streaming#24-7-cloud-scheduler)
    - [Linear Streaming](https://help.dev.lightcast.com/24-7-streaming#linear-streaming)
- [Lightcast DRM](https://help.dev.lightcast.com/lightcast-drm)
- [Code Authentication](https://help.dev.lightcast.com/code-authentication)
- [Payment & Billing](https://help.dev.lightcast.com/payment-billing)
- [Video Advertising (AVOD/ALIVE)](https://help.dev.lightcast.com/video-advertising-avod-alive) 
    - [Publishers](https://help.dev.lightcast.com/video-advertising-avod-alive#publishers)
    - [General](https://help.dev.lightcast.com/video-advertising-avod-alive#general)
    - [Advertisers](https://help.dev.lightcast.com/video-advertising-avod-alive#advertisers)
- [Lightcast EasyPay](https://help.dev.lightcast.com/lightcast-easypay) 
    - [Lightcast EasyPay for Subscription Content (SVOD/SLIVE)](https://help.dev.lightcast.com/lightcast-easypay#lightcast-easypay-for-subscription-content-svod-slive)
    - [Miscellaneous](https://help.dev.lightcast.com/lightcast-easypay#miscellaneous)
    - [Lightcast EasyPay for Donations](https://help.dev.lightcast.com/lightcast-easypay#lightcast-easypay-for-donations)
- [Lightcast Academy](https://help.dev.lightcast.com/lightcast-academy) 
    - [Account Training](https://help.dev.lightcast.com/lightcast-academy#account-training)
- [Subscription System (SVOD/SLIVE)](https://help.dev.lightcast.com/subscription-system-svod-slive)
- [Pay-Per-View (PPV)](https://help.dev.lightcast.com/pay-per-view-ppv)
- [Media Player](https://help.dev.lightcast.com/media-player) 
    - [General](https://help.dev.lightcast.com/media-player#general)
    - [Player Embed Tool](https://help.dev.lightcast.com/media-player#player-embed-tool)
    - [Player Sharing Feature](https://help.dev.lightcast.com/media-player#player-sharing-feature)
    - [Player Configurator](https://help.dev.lightcast.com/media-player#player-configurator)

[Back to home](https://help.dev.lightcast.com/)

1. [Support Center](https://help.dev.lightcast.com/)
2. Tips Of The Week

- [Getting Started](https://help.dev.lightcast.com/getting-started)
- [Video Guides](https://help.dev.lightcast.com/video-guides) 
    - [Subtitles](https://help.dev.lightcast.com/video-guides#subtitles)
    - [Audio Archive](https://help.dev.lightcast.com/video-guides#audio-archive)
    - [Sub Channels](https://help.dev.lightcast.com/video-guides#sub-channels)
    - [Watermarks](https://help.dev.lightcast.com/video-guides#watermarks)
    - [Video Minutes](https://help.dev.lightcast.com/video-guides#video-minutes)
    - [Account Settings](https://help.dev.lightcast.com/video-guides#account-settings)
    - [Workflow Presets](https://help.dev.lightcast.com/video-guides#workflow-presets)
    - [App Builder](https://help.dev.lightcast.com/video-guides#app-builder)
    - [Player Customization](https://help.dev.lightcast.com/video-guides#player-customization)
    - [Pay-Per-View](https://help.dev.lightcast.com/video-guides#pay-per-view)
    - [Media Stats Center](https://help.dev.lightcast.com/video-guides#media-stats-center)
    - [Revenue](https://help.dev.lightcast.com/video-guides#revenue)
    - [Media Groups](https://help.dev.lightcast.com/video-guides#media-groups)
    - [Video Archive](https://help.dev.lightcast.com/video-guides#video-archive)
    - [Platforms](https://help.dev.lightcast.com/video-guides#platforms)
    - [Miscellaneous](https://help.dev.lightcast.com/video-guides#miscellaneous)
    - [24/7 Cloud Scheduler](https://help.dev.lightcast.com/video-guides#24-7-cloud-scheduler)
    - [Live Channels](https://help.dev.lightcast.com/video-guides#live-channels)
    - [VOD Channels](https://help.dev.lightcast.com/video-guides#vod-channels)
- [Video on Demand](https://help.dev.lightcast.com/video-on-demand) 
    - [Miscellaneous](https://help.dev.lightcast.com/video-on-demand#miscellaneous)
    - [Sub Channels](https://help.dev.lightcast.com/video-on-demand#sub-channels)
    - [Facebook Video Publishing](https://help.dev.lightcast.com/video-on-demand#facebook-video-publishing)
    - [Trailers](https://help.dev.lightcast.com/video-on-demand#trailers)
    - [YouTube Video Publishing](https://help.dev.lightcast.com/video-on-demand#youtube-video-publishing)
    - [Video Upload](https://help.dev.lightcast.com/video-on-demand#video-upload)
    - [Media Groups](https://help.dev.lightcast.com/video-on-demand#media-groups)
    - [Closed Captions - Subtitles](https://help.dev.lightcast.com/video-on-demand#closed-captions-subtitles)
    - [Video Export](https://help.dev.lightcast.com/video-on-demand#video-export)
    - [Scheduled Publishing](https://help.dev.lightcast.com/video-on-demand#scheduled-publishing)
    - [Troubleshooting](https://help.dev.lightcast.com/video-on-demand#troubleshooting)
    - [Watermarks Feature](https://help.dev.lightcast.com/video-on-demand#watermarks-feature)
    - [Geo Blocking](https://help.dev.lightcast.com/video-on-demand#geo-blocking)
- [Miscellaneous](https://help.dev.lightcast.com/miscellaneous)
- [Bandwidth Usage (Video Minutes)](https://help.dev.lightcast.com/bandwidth-usage-video-minutes)
- [Lightcast API](https://help.dev.lightcast.com/lightcast-api)
- [Tips Of The Week](https://help.dev.lightcast.com/tips-of-the-week)
- [Audio on Demand](https://help.dev.lightcast.com/audio-on-demand)
- [Release Notes](https://help.dev.lightcast.com/release-notes)
- [Storage & Transcoding](https://help.dev.lightcast.com/storage-transcoding) 
    - [Storage](https://help.dev.lightcast.com/storage-transcoding#storage)
    - [Transcoding](https://help.dev.lightcast.com/storage-transcoding#transcoding)
- [Analytics](https://help.dev.lightcast.com/analytics)
- [Platforms & App Stores](https://help.dev.lightcast.com/platforms-app-stores) 
    - [Chromecast/Google Cast & Apple AirPlay Publishing](https://help.dev.lightcast.com/platforms-app-stores#chromecast-google-cast-apple-airplay-publishing)
    - [AndroidTV](https://help.dev.lightcast.com/platforms-app-stores#androidtv)
    - [Amazon FireTV](https://help.dev.lightcast.com/platforms-app-stores#amazon-firetv)
    - [Mobile Devices/Mobile Apps](https://help.dev.lightcast.com/platforms-app-stores#mobile-devices-mobile-apps)
    - [Podcast Channels](https://help.dev.lightcast.com/platforms-app-stores#podcast-channels)
    - [AppleTV](https://help.dev.lightcast.com/platforms-app-stores#appletv)
    - [WebApp](https://help.dev.lightcast.com/platforms-app-stores#webapp)
    - [General](https://help.dev.lightcast.com/platforms-app-stores#general)
    - [Roku](https://help.dev.lightcast.com/platforms-app-stores#roku)
    - [App Ownership](https://help.dev.lightcast.com/platforms-app-stores#app-ownership)
- [Live Streaming](https://help.dev.lightcast.com/live-streaming) 
    - [LIVE-to-VOD](https://help.dev.lightcast.com/live-streaming#live-to-vod)
    - [Simulated Live](https://help.dev.lightcast.com/live-streaming#simulated-live)
    - [Miscellaneous](https://help.dev.lightcast.com/live-streaming#miscellaneous)
    - [Toubleshooting](https://help.dev.lightcast.com/live-streaming#toubleshooting)
    - [VOD-to-LIVE](https://help.dev.lightcast.com/live-streaming#vod-to-live)
    - [Facebook Live Streaming](https://help.dev.lightcast.com/live-streaming#facebook-live-streaming)
    - [YouTube Live Streaming](https://help.dev.lightcast.com/live-streaming#youtube-live-streaming)
    - [Live Encoder / Encoder Settings](https://help.dev.lightcast.com/live-streaming#live-encoder-encoder-settings)
    - [Multi-Bitrate Streaming](https://help.dev.lightcast.com/live-streaming#multi-bitrate-streaming)
    - [Pay-per-View (PPV) for Live Events](https://help.dev.lightcast.com/live-streaming#pay-per-view-ppv-for-live-events)
    - [Livestream DVR](https://help.dev.lightcast.com/live-streaming#livestream-dvr)
- [24/7 Streaming](https://help.dev.lightcast.com/24-7-streaming) 
    - [24/7 Cloud Scheduler](https://help.dev.lightcast.com/24-7-streaming#24-7-cloud-scheduler)
    - [Linear Streaming](https://help.dev.lightcast.com/24-7-streaming#linear-streaming)
- [Lightcast DRM](https://help.dev.lightcast.com/lightcast-drm)
- [Code Authentication](https://help.dev.lightcast.com/code-authentication)
- [Payment & Billing](https://help.dev.lightcast.com/payment-billing)
- [Video Advertising (AVOD/ALIVE)](https://help.dev.lightcast.com/video-advertising-avod-alive) 
    - [Publishers](https://help.dev.lightcast.com/video-advertising-avod-alive#publishers)
    - [General](https://help.dev.lightcast.com/video-advertising-avod-alive#general)
    - [Advertisers](https://help.dev.lightcast.com/video-advertising-avod-alive#advertisers)
- [Lightcast EasyPay](https://help.dev.lightcast.com/lightcast-easypay) 
    - [Lightcast EasyPay for Subscription Content (SVOD/SLIVE)](https://help.dev.lightcast.com/lightcast-easypay#lightcast-easypay-for-subscription-content-svod-slive)
    - [Miscellaneous](https://help.dev.lightcast.com/lightcast-easypay#miscellaneous)
    - [Lightcast EasyPay for Donations](https://help.dev.lightcast.com/lightcast-easypay#lightcast-easypay-for-donations)
- [Lightcast Academy](https://help.dev.lightcast.com/lightcast-academy) 
    - [Account Training](https://help.dev.lightcast.com/lightcast-academy#account-training)
- [Subscription System (SVOD/SLIVE)](https://help.dev.lightcast.com/subscription-system-svod-slive)
- [Pay-Per-View (PPV)](https://help.dev.lightcast.com/pay-per-view-ppv)
- [Media Player](https://help.dev.lightcast.com/media-player) 
    - [General](https://help.dev.lightcast.com/media-player#general)
    - [Player Embed Tool](https://help.dev.lightcast.com/media-player#player-embed-tool)
    - [Player Sharing Feature](https://help.dev.lightcast.com/media-player#player-sharing-feature)
    - [Player Configurator](https://help.dev.lightcast.com/media-player#player-configurator)

# Sub-Channels

 Last week we explained the magic about Media Groups and how they can be used to sub-categorize your media content. ? This week we would like to show you another way of grouping videos by topics or themes: The Sub-Channels Managers. What is the difference between Media Groups and Sub-Channels and which one should you use?

  

 Similar to Media Groups (which serve as tags to videos), the Sub-Channels Manager allows you to group videos by topics or themes within a Channel. It is designed to create and manage sub-categories for your publishing properties such as your Roku App, allowing you to further sub-divide your media content and to add an additional navigation tier within your publishing properties. The difference is that the assignment of videos to a Sub-Channel is exclusive to the Sub-Channel, while Media Groups serve as a cross-channel video tagging system. E.g. if a video is assigned to multiple VOD Channels, and that video is part of one Media Group, this particular Media Group will appear under all Channels the video is assigned to.

  

 Not so with Sub-Channels: the integration of Sub-Channels in apps is not automated and dynamically controlled by assigning videos tagged with a “media-group-tag" to one or multiple VOD Channels. Instead, the integration of Sub-Channels in mobile or OTT Apps is hard-coded. This allows your mobile app developer or OTT app developer to integrate Sub-Channels in your apps as a sub-tier to your VOD Channels without the risk of the second navigation tier displaying the same Sub-Channel under multiple VOD Channel Categories (as it would be when using Media Groups and assigning a “media-group-tagged” video to multiple VOD Channels).

  

**See how it works:**

[![company logo](https://help.dev.lightcast.com/hs-fs/hubfs/Untitled-2.png?height=120&name=Untitled-2.png)](https://mediacloud.lightcast.com)

- [![facebook_social_link_icon_alt_text](https://static.hsstatic.net/TemplateAssets/static-1.329/img/hs_default_template_images/modules/Follow+Me+-+Email/facebook_circle_color.png)](https://www.facebook.com/lightcastinc)
- [![twitter_social_link_icon_alt_text](https://static.hsstatic.net/TemplateAssets/static-1.329/img/hs_default_template_images/modules/Follow+Me+-+Email/twitter_circle_color.png)](https://twitter.com/lightcast_inc)
- [![linkedin_social_link_icon_alt_text](https://static.hsstatic.net/TemplateAssets/static-1.329/img/hs_default_template_images/modules/Follow+Me+-+Email/linkedin_circle_color.png)](https://www.linkedin.com/company/lightcast/)

- [Open a Support Ticket](https://mediacloud.dev.lightcast.com/support-center/open-ticket)
- <https://help.dev.lightcast.com/kb-tickets/new>
- [Go to Customer Portal](https://help.dev.lightcast.com/tickets)