Why does Lightcast EasyPay take 20% of our gross sales from subscriptions?

The 80:20 split covers absolutely everything - all the costs you will be facing with any payment processing service, plus costs which are usually billed separately by several different service providers. The costs covered by the 80:20 split:

• Payment Gateway (transaction fees, percentage fees, monthly minimum fee)
• Fees of Credit Card Companies (percentage fees, credit card contracts with Visa, MasterCard, American Express and other cards)
• Payment Processing (percentage fee and or monthly minimum fee)
• Administrative Overhead Costs (charge back fees, fraud handling, payment failure inquiries)
• Licensing Fees for the Central Subscriber Handling Software
• Subscriber Management Account
• Basic Subscriber Support (assisting your Subscribers with registration, change of payment preferences, choice of streaming player)
• $25,000+ in up-front savings over having your own multi-platform subscriber system developed